BCG sends a 28-year-old from London.
I live in this ecosystem.

Your GTM is built for the wrong market — most Africa strategies are borrowed from Europe or the US and fail at the distribution layer. I bring 5+ years of on-the-ground intelligence across 12 African markets, not slides from London. You leave with a written GTM playbook tuned specifically to your market, your stage, and your distribution channel.

• Channel selection and distribution logic for African markets
• ICP refinement and buyer trigger identification
• Pricing architecture that converts at your stage
• 60-day execution roadmap with clear milestones

Two 90-minute sessions plus a 3–5 page written intelligence brief. The first session diagnoses — channels, ICP, and the gap between where you are and where you need to be. The second session executes — converting that diagnosis into a sequenced roadmap. The brief becomes your decision-making anchor for the next 90 days. This is the anchor that makes the $750 session feel like the entry point, not the full scope.

• Session 1: Full GTM or strategy audit — diagnosis and priority ranking
• Session 2: Execution planning — sequenced roadmap with clear milestones
• Written brief: 3–5 pages, decision-ready, delivered within 48 hours
• Includes all deliverables from a standard session, twice over

Most Africa founders approach fundraising with a global pitch that doesn't answer the question African-facing VCs actually ask. I've watched hundreds of pitches succeed and fail in this market — I know exactly what breaks and why. You leave with a pressure-tested narrative, a targeted investor map, and a reframe script for the objections that will actually come.

• Pitch deck audit: structure, narrative, and conviction signals
• Investor targeting: which VC, which partner, which angle
• Term sheet navigation and red flag identification
• Objection mapping and reframe script for common blockers

Every major market entry mistake in Africa comes from trusting public data over ground truth — the reports are outdated, the consumer insights are wrong, and the competition is invisible. I build intelligence from primary research and live ecosystem access, not Statista. You leave with a full written brief on your exact target market: the real competitive landscape, regulatory picture, and a sequenced entry recommendation.

• Competitive landscape and incumbent mapping
• Regulatory environment and compliance requirements
• Consumer behaviour and distribution realities by city
• Entry sequencing recommendation with risk assessment

Most Muslim founders in Africa are leaving halal capital on the table because they don't know the right instruments or the right institutions to approach. I've mapped the Islamic DFI and sukuk landscape across Africa and know where real money is moving. You leave knowing which instruments apply to your stage, which institutions to approach, and how to position your business for Shariah-compliant capital.

• Shariah-compliant capital instruments available in Africa
• Murabaha, sukuk, and musharakah structures explained clearly
• Islamic DFI and institution targeting in your market
• Business structuring for Shariah compliance without friction